TUESDAY, FEBRUARY 27
6:30 p.m. – 8:30 p.m.
Dinner Session – Ballroom
Preparing Today’s Children for Tomorrow’s Challenges: PBS Stations’ Unique Role in School Readiness for Low-income Families
Since the launch of the PBS KIDS 24/7 channel and live stream last year, time spent viewing PBS stations is up 85% among low-income families. This dinner session celebrated the one-year birthday of this critical service and hear about how PBS stations are making a difference for undeserved children. Ralph Smith, managing director of the Campaign for Grade Level Reading, reflected on the needs of low-income families, and the important role that can be played on the community level to help prepare children for success in school. Tim McKeon, co-creator and head writer of PBS KIDS' series ODD SQUAD, shared what sets PBS KIDS content apart in today's children's media landscape, with help from a special guest.
- Paula Kerger, President & CEO, PBS
- Lesli Rotenberg, Senior Vice President & General Manager, Children’s Media & Education, PBS
- Sara Schapiro, Vice President, PBS Education
- Ralph Smith, Managing Director, Campaign for Grade-Level Reading
- Tim McKeon, Co-Creator & Head Writer, ODD SQUAD
- Anna Cathcart, Actor - "Agent Olympia," ODD SQUAD