CDP

CDP, a Boston-based public benefit corporation, uses the collaborative fundraising model to improve the operational efficiency and revenue generation capacity of the public media system. CDP currently provides more than 230 NPR and PBS stations with collaborative marketing, data analytics, fundraising and technology services. These services help stations raise more net income, grow their donor files faster, lower their fundraising costs and free up development talent allowing stations to better focus on local engagement and high-touch fundraising. Since its inception, CDP has driven $210 million in incremental net value back to stations and has become the most widely adopted station service in the history of public broadcasting.